2011 Chevrolet Cruze Hatchback: Production Model to Debut at Geneva Motor Show

Chevrolet today announced that the production version of the Cruze hatchback will make its world premiere at the Geneva Motor Show in March. Considered to be a critical model for Chevrolet in Europe, the 5-door Cruze was first teased at last year’s Paris Motor Show with a pre-production study.

“Hatchbacks play a critical role in many markets. The total compact segment in Europe represents over a quarter of the total market, with hatchbacks representing around 65% of that volume”, said Wayne Brannon, president and managing director of Chevrolet Europe. “The new Cruze hatchback cements that Chevrolet's claim for a place among the mainstream brands in Europe, and it's a vehicle that will bring new levels of value against some of the more established competition”.

With its sweeping lines, short overhangs and, in our opinion, better looking rear quarter compared to the sedan, the hatchback is said to be “particularly well suited to European driver tastes”. To achieve this, it uses the same body-frame integral system (BFI) chassis complemented by some fine-tuning and the four-door model’s engine range, plus new additions, such as the Orlando MPV’s 163HP 2.0-liter diesel powerplant.

From a practical standpoint, the new model loses 50 liters of cargo space for a total of 400 liters, but the large liftgate and 60/40 split rear seating should compensate in terms of practicality.

The Cruze hatchback is due in Europe in mid 2011 and prices will be announced closer to the launch date. It will also be available as a Holden in Australia.

By Csaba Daradics

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Chevrolet Sells 4.26 million Vehicles Globally in 2010, an Average of One Every 7.4 Seconds

With the global market showing faint signs of recovery, 2010 was a good year for Chevrolet. The American automaker managed to shift 4.26 million vehicles worldwide or an average of one vehicle every 7.4 seconds. The brand’s share of global sales grew by 0.35 points as it accounted for about 5.8 percent of all vehicles sold worldwide. According to GM, Chevy was the only Top 5 manufacturer to increase its total market share last year.

Fourth quarter sales totaled 1.14 million units, of which 416,826 vehicles were sold in December, marking the 15th consecutive monthly increase and best December ever in the company’s history.

“Chevrolet’s dedication to compelling designs, quality, durability and great value is a winning formula that resonates with consumers around the world”, said Joel Ewanick, GM global chief marketing officer. “We will continue to listen to our customers and do our utmost to deliver what it takes to bring them into the Chevrolet family”.

Brazil, Russia, India and China – also known as the BRIC countries – accounted for about 33% of Chevrolet’s sales posting an increase of 2 percentage points over 2009..

In Brazil, Chevrolet retailed 657,697 vehicles, which is an all-time record and an impressive 78% increase compared to five years ago. It was a record-breaking year in India as well, with sales surpassing 100,000 units for the first time, while in China the manufacturer experienced a sales growth of 63%, with a total of 543,700 vehicles sold. In Russia, demand was up about 12% and Chevrolet remained the most popular international brand in the country.

Chevrolet sales jumped 12% in Europe as well, resulting in a best-ever overall market share of 2.5%. A total of 477,000 vehicles were delivered in 2010, as the maker achieved positive results in 21 countries.

The U.S. remains Chevrolet’s largest market with total sales reaching 1.57 million vehicles (+16%). The brand represented more than 70% of GM’s overall sales.

Last year saw the introduction of several important models, such as the Volt plug-in hybrid, Cruze compact car and Silverado full-size pickup truck in the U.S.; New Sail small car and Spark mini in China; Viva pickup in Brazil and Orlando compact minivan in Europe.

The five best-selling Chevrolet nameplates in 2010 were:

1. Silverado full-size pickup truck, 435,269 units

2. Cruze compact car, 334,976 units

3. Aveo small car, 322,234 units

4. Malibu midsize car, 221,550 units

5. Impala full-size car, 183,551 units

By Csaba Daradics

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2011 Chevrolet Cruze Hatchback: Production Version's Shape Trademarked

At the 2010 Paris Motor Show in early September, General Motors unveiled a near-production version of the Chevrolet Cruze five-door hatchback. Now, the Detroit automaker has registered trademark filings with the European patent office revealing the shape and details of the actual production model which is set to reach dealerships in Europe as a Chevrolet and in Australia as a Holden, in mid 2011.

The images here show that the production model wont' change much since we last saw it at the Paris Salon, with the most visible differences concerning the redesigned and less snazzy front bumper featuring round fog lights, and the smaller size alloy wheels. Though it can't be seen in these illustrations, also expect to see more conventional headlamps and tail lights.

At least in Europe, the 5-door model will most likely be available with same engine options as the regular Cruze, including 113-horsepower 1.6-liter and 141-horsepower 1.8-liter gasoline units, and a 123-horsepower 2.0-liter turbodiesel. There are no current plans to offer GM's Ford Focus hatchback contender in North America.

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GM Teases 2012 Buick Verano [aka the Opel Astra Sedan], Will be Built in Michigan

General Motors today released a new teaser photo of its upcoming 2012 Buick Verano compact sedan together with the news that the vehicle will be built alongside Chevrolet's new small car [we assume GM means the Aveo] at the Orion Assembly Center in Michigan. The Detroit automaker said it plans to invest $145 million to upgrade the factory for this reason.

"[The] Verano will bring premium styling, performance and content to Buick buyers wanting a smaller car than Regal," said GM North American President Mark Reuss. "The investment in Orion Assembly also extends GM's local small car footprint, again increasing the number of U.S.-made small vehicles available in showrooms."

Although the company did not get into any specific details on the new Verano, the cropped picture confirms our previous reports that it will be the same car sold in China as the 2011 Buick Excelle GT, which in turn is essentially the sedan version of the latest generation Opel Astra.

The small Buick is built on the same platform and shares basic engine architecture with the Chevrolet Cruze.

GM said the Orion Assembly is currently in the process of retooling the plant for the Verano and the small Chevy, with the improvements expected to be finished by summer 2011, which should allow for Buick to launch the car into the U.S. market before the end of the same year.

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Holden's HSV Considering 286 hp Twin-Turbo Cruze to Compete With Focus RS

When Holden axed its Opel-sourced Astra small car in Australia in 2009, it also dealt a death blow to Holden Special Vehicle's wicked 177kw (237 hp) / 320Nm VRX hot hatch. Now the high performance brand is searching for a replacement for its entry level model, setting its sights on the Daewoo / Chevrolet-sourced Cruze.

In the event that Opel does come to Australia as a stand-alone brand, HSV is looking for its own hot hatch to go up against the likes of the Focus RS and Subaru WRX, and the Australian developed Cruze 5dr hatchback is on the cards.

In a recent interview with news site GoAuto, HSV Managing Director Phil Harding confirmed that HSV was investigating a performance version of the Cruze:

"I am not saying we are doing it, but we are looking at it. We would be silly if we didn't."

Mr. Harding also stated that the proposed model would have to fit in with HSV's brand image, delivering performance, driving pleasure and style.

"I am not going to screw with the brand by getting it wrong," he added.

The Cruze may use the same 213kw (286 hp), 2.0 L twin-scroll turbo-four destined for the upcoming Opel Astra OPC / Vauxhall Astra VRX in late 2011. As both the new Astra and the Cruze are based on GM's Delta II platform, it would be a comparatively simple job to transplant the engine from one to the other. When asked about this, Mr. Harding was dismissive:

"We are looking at a couple of options."

The Cruze may also need suspension upgrades and front end modifications to handle the expected FWD torque steer, as its torsion beam rear suspension is not as sophisticated as the independent rear setup on competitors like the Focus RS.

The Cruze hatch will follow its sedan sibling into production at Holden's Elizabeth plant in the second half of 2011, with a wagon variant possible in the future.

By Tristan Hankins

Source: Go-Auto

Opening photo: Carscoop Artist's Impression of a Holden Badged Cruze Hatchback

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Chevrolet Cruze Hatchback Show Car