Prior Design’s Mercedes-Benz E-Class Coupe Black Desire

Based in Kamp-Lintfort, Germany, Prior Design presented its take on the latest generation Mercedes E-Class Coupe, called Black Desire. The tuning package is mostly about visual enhancements, however, upon request, the tuning firm also offers various engine conversions.

For the front of the car designers chose a new bumper with side vents and a prominent spoiler lip. The new parts feature sharper edges, a theme that’s continued with the side skirts. At the rear we can find a bumper extension with three fins, boot lip and roof spoiler, all available in carbon fiber as an option.

The black paintjob is complemented by metallic accents, found around the grille and custom Prior Design logo replacing the Mercedes star, on the side of the car and rear bumper. The same metal trim was used for the window surrounds.

Enormous, 20-inch Prior GT wheels, available in matte black, gloss black and silver, and a 4-tip stainless steel exhaust system round up the exterior changes.

Depending on the engine found under the bonnet, Prior offers numerous power upgrades, boosting peak output by up to 75 hp. Paired with a 35 mm lowering applied to the suspension, the performance package should make the Black Desire faster and better handling than the stock model.

According to the company, the Black Desire tuning package can also be fitted on the E-Class Convertible, while both Mercs can be ordered with a range of carbon fiber trim parts for the interior.

By Csaba Daradics